When you meet someone new in business are you immediately going for the sale? Is your focus making sure they know what you have to...
Do you know who your top 5 customers are? Not your highest paying customers, but the top 5 that you feel are your best customers, ...
Have you asked your customers what they want? Sometimes we get so caught up in selling what we have that we forget to ask what the...
Part of marketing is also paying it forward. When you are out networking and marketing your business you should be providing value...
In this episode of “Driving Your Marketing” Ely asks what you are doing to stand out from the crowd. Your personal brand is even more important than your business branding. So how do you stand out in a crowd of people that are in the same industry ...
Email marketing is a great way for any business to keep in contact with customers and prospects without spending a lot of money. The only drawback to using email marketing in your business is that a lot of people get a ton of spam email each and every day. Mor...
Now I use Social Media Marketing for a huge part of my marketing and I even teach others how to use it as well. But, one thing that I am seeing more and more is companies dropping everything else that they do to market their businesses to JUST do Social Media ...
In this episode of “Driving Your Marketing” Ely talks about whether your business cards are helping you or hurting you. Are you trying to tell prospects your entire company history, the details of your entire product line and your contact informati...
I have a question for you? How many contacts does it take for a prospect to make a sale on average….1 time? 3 times? More? How about 7 to 12 times! Rarely does someone buy the first time that they connect with a company or person unless it’s an urg...
In this episode of “Driving Your Marketing” Ely talks about making cold calls to potential customers and give a couple of ways to turn those cold calls into warm calls before you even pick up the phone. Are you looking for more ways to grow your on...
In this episode of “Driving Your Marketing” Ely wants to know if you are living up to your customer’s expectations. Are you following through with what you have told your customers you will do? Can they TRUST that you will be there for them w...
In this episode of “Driving Your Marketing” Ely talks about ways to add value to your current products and services to make them even more appealing to your prospects. Is there some little extra you can add in that will make all the difference and ...
In this episode of Driving Your Marketing Ely offers a quick tip to help others feel more at ease when they meet you during a live networking event. By using this simple tip you will make it easier for people you meet to remember you and if they remember you t...
In this episode of Driving Your Marketing Ely reminds us that although we talk to people all the time they are not always listening. Do the people you know and network with on a regular basis truly understand what you do? Do you think that they must simply bec...
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