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	<title>MBMM - Your Marketing University &#187; Viral Marketing</title>
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	<itunes:summary>We help motivated entrepreneurs and business people to easily grow their businesses through marketing without breaking the bank even if they have no idea where to start and are scared of the tools available. Driving Your Marketing is a weekly series where we offer quick and easy tips on how you can improve your marketing message and make sure you are not making the many marketing mistakes we witness every day.</itunes:summary>
	<itunes:author>My Business Marketing Mentor</itunes:author>
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	<itunes:subtitle>Marketing tips and tricks in quick easy to digest and implement pieces</itunes:subtitle>
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		<title>Steps To Building Your Business Awareness As An Expert</title>
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		<pubDate>Tue, 30 Jun 2009 16:22:48 +0000</pubDate>
		<dc:creator>The Mentor</dc:creator>
				<category><![CDATA[Viral Marketing]]></category>
		<category><![CDATA[marketing idea]]></category>
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		<description><![CDATA[Most industries have specific people that are considered the experts in their industry. Do you have any competitors that you keep seeing everywhere? They are published in newspapers, are guests on TV spots, etc? It&#8217;s not because they actually know more than you. It&#8217;s because they know how to get media exposure. It&#8217;s not actually [...]]]></description>
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		<title>Are You REALLY Promoting Word of Mouth In Your Marketing?</title>
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		<pubDate>Wed, 15 Apr 2009 19:10:25 +0000</pubDate>
		<dc:creator>The Mentor</dc:creator>
				<category><![CDATA[Viral Marketing]]></category>
		<category><![CDATA[customers as a sales force]]></category>
		<category><![CDATA[marketing mix]]></category>
		<category><![CDATA[nurturing clients]]></category>
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		<description><![CDATA[When most small businesses are asked where the majority of their business comes from, the answer is Word of Mouth.  Anyone that is a small business owner knows that Word of Mouth marketing can be the lifeblood of any business you have, but most business owners don&#8217;t really think about HOW to promote Word Of [...]]]></description>
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