Offline Marketing Archive

  • Business Card

    First and Foremost You Are a Marketer

    What do you do for a living? I would venture a guess that this is one of the most asked questions in the world. At least in my world it is. If I leave the house and go out in public for ANY reason I...

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  • TopGuest.com

    Location Based Social Media Beginning to Expand Offline

    Foursquare, Gowalla, Brightkite and more. These are just some of the new breed of social media sites popping up across the internet. But these sites have already become so popular that other services are starting to come online that make these sites even more attractive...

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  • Lumpy Mail

    Using Lumpy Mail Marketing To Get Your Small Business Noticed

    Are you using direct mail marketing in your business? Postcards or sales letters are the most common ways most small businesses use direct mail to market their business. Whether you are using direct mail currently or not, you might want to look at using Lumpy...

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  • Newsletter

    3 Tips To Marketing With Newsletters

    In any business, top of mind awareness is critical to keep ahead of your competition. Using newsletters in your marketing mix is a great way to keep in touch with customers and prospects alike. Using newsletters in your marketing allows you to communicate with your...

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  • 3 Tips to Marketing Yourself At Other Special Events

    3 Tips to Marketing Yourself At Other Special Events

    How often do you actually attend special events in your local community? As a small business owner, you never know where your next client will come from. Be part of your community. By attending events in your local community, you are giving your company and...

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  • 4 Tips To Be Creative With Your Business Cards

    4 Tips To Be Creative With Your Business Cards

    Every business owner should have business cards for their business. It amazes me how many people show up to a Chamber mixer or other networking event and don’t have business cards. Business cards are a critical piece of your marketing mix and should never be...

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  • Using Secret Sales To Build Customer Value And Market Your Small Business

    Using Secret Sales To Build Customer Value And Market Your Small Business

    One of the most overlooked assets any business has to boost sales in their small business is their existing customer base. How many businesses do you buy from that you never hear from again until you actually contact them to reorder that product again? As...

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