A Different Way To Build Your Blog

This summer has been the summer of blog challenges. So far we have participated in 2 and a new one (a third one) started today. If you add in the mini ones then you get a couple more.

For those that don’t know, a typical blog challenge involved promising to write and publish a certain number of blog posts within a certain number of days. But some people have asked me why I need to join a “blog challenge” to do this.

Well in truth you don’t need to. But many people find it easier to complete a blog challenge when you join an organized one. The difference between just telling yourself “I am going to post one new blog post everyday” and joining a challenge is that there are other people in the challenge as well. So it is sort of peer pressure but in a good way.

Anyway a brand new one started today.

This one goes for 31 days. And is a bit different than the others this summer. This one is based on a digital book by Darren Rowse of ProBlogger.The book is called “31 Days To Build A Better Blog“.

Instead of focusing on writing posts this challenge focuses on bettering your blog from the back-end out. You change internal things and promote a bit different and blog with a purpose and a plan.

So today is the first day of our 31 day challenge. Myself and 155 (as of right now) other bloggers have taken up the challenge to go through the book and complete one lesson each day.

Lesson One: Create an Elevator Pitch for your blog

So today we are supposed to create an elevator pitch specifically about our blog. This is basically a short sweet statement that tells someone about your blog, what it’s goal is and how it could help or interest them. The goal being to peak their interest and get them wanting more information.

Ours is pretty straight forward:

MyBusinessMarketingMentor.com is where entrepreneurs come to learn step-by-step multi-media training to help them grow their business without shrinking their wallets.

So here is my question to you…Can you take a look around this blog and tell me if you think that this fits us? Do you get a different vibe as you go through the posts and learn more about what My Business Marketing Mentor has to offer? Please share your thoughts in the comment area below we would love to hear them.

Tomorrow brings another day and another homework assignment I did not peak ahead so I don’t know what tomorrow will bring…stay tuned it should be a fun ride. (Come over and join in the fun if you want to grow your blog in a new and unique way http://31daysblogchallenge.com

About The Author:
Cindy Clemens is a mom, author, speaker, marketing consultant and Co-Founder of Your Marketing University. Her goal is to teach marketing in a simple easy to understand format that businesses can use to help gain marketing ideas & market their businesses to boost sales.

Are you marketing in sequence? Are you following a strategy or focusing on tactics? Claim your copy of our free “Small Business Marketing Roadmap Report” by my partner Ely Delaney to find out.