So you are going to seminars, searching online, reading marketing books and pretty much doing everything you can to learn how to market your business online. And one of the things you keep hearing is to re-purpose your content. Almost everyone out there that teaches about marketing agrees on this point.
You get told to write a blog post, post it to your blog, submit it to Ezine Articles, create a video and submit that to YouTube, convert it to a Powerpoint and submit THAT to SlideShare. Then you need to share ALL of it to all the social media outlets.
And that is just the tip of the iceburg…
But every time you hear these things you think the same thing. I know you do, because I think the same thing too…
“I don’t have time for all of that! I have WORK to do!”
I understand completely. After all, someone has to actually do the work. Someone has to help all the customers that you get from all this marketing effort you are putting in.
Well there is a new tool available that will help save you time and still re-purpose your content.
It is a WordPress plugin that Ezine Articles has developed. And (the best part..) it is even free.
If you have a self-hosted WordPress blog site you can install this plugin. It will not work with WordPress.com because they won’t let you upload plugins to their hosted version.
So why is this plugin so great?
Because you are already logging into your blog to post articles (right…?). Normally you have to login to your blog and post the article, add your bells and whistles and publish it. Then you have to go over to EzineArticles.com and login and post it again. Choose a category, add the resource box, enter the keywords, all again for the second time.
But with this plugin you only do it once. You only log in once.
It links in to the EzineArticles.com account you already have. It lets you pick a category, enter keywords, and even choose one of your pre-done Ezine Articles Resource Boxes. Or it will let you do a custom one for that specific article. Then you can even validate the article right there to see if it passes their basic test. Then you click the submit button and it is posted to EzineArticles.com for them to review, just like if you were going to go and login and post it separately.
Now…you finish adding in your blog bells and whistles and click the publish button on the blog.
And now you have posted to your blog AND to EzineArticles.com and only spent a minute or two extra over how long it would have taken you to post that article to your blog.
Now you have done 2 things to market your business today and you can happily move on to the rest of your To-Do list for the day.
This plugin might only save you 10 minutes (if you are really quick on other sites), but that is 10 minutes each time you post a blog post/article. If you post everyday like you do (right…?) that is 60 hours a year!
One little free plugin saving you 10 minutes each day earns you 60 hours a year in time saved. AND you are posting to two places at once.
What could be better than that?
About The Author:
Cindy Clemens is a mom, author, speaker, marketing consultant and Co-Owner of My Business Marketing Mentor. Her goal is to teach marketing in a simple easy to understand format that businesses can use to help gain marketing ideas & market their businesses to boost sales. Throughout the MBMM blog you can sign up for updates, news, free downloads and more. So take a look around, leave a comment or two and enjoy.
